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Tuesday, November 19, 2013

Ideas on Starting an Internet Business



by Maggie McCormick, Demand Media 
 

An Internet business could be the ideal way for you to get out of the rat race. Many types of online businesses require little startup cash and you can easily start the business in your spare time, ramping it up until you are generating enough income to quit your day job. Part of your success, however, lies in choosing the right business to start.

 

Types of Businesses

Choose an Internet business that fits your personality. For example, you could become a blogger or website creator, start an e-commerce site selling items, sell items through a site like eBay, act as an affiliate for other products or sell your own information products. Each of these is a viable business model, but you need to determine your goals. If you enjoy writing, blogging may be the way to go. If you don't have the space to store items, it's smarter to work as a company's affiliate rather than build your own e-commerce site.

 

Finding Niche

In your Internet business, you are often competing with some big players, such as Amazon. To set yourself apart, it's smart to focus on a small niche of interested people. If you enjoy model trains, your business could be all about model trains, selling new and antique models. As your reputation grows, you become the go-to site for train information and more customers will buy from you than a large retailer.

 

Keyword Research

Keywords are the words that people enter into the search engines when they need a product or information. Your goal is to have your site listed in the top search engines results -- more visitors to your site means more sales. However, take care to look for "buying keywords," or the words that people are searching for when they want to make a purchase. You are not likely to make a sale with someone searching for "information on widgets," but you are if the person searches for "buy widgets."

 

Increasing Traffic

The more traffic you have to your site, the more potential sales you can make. Aside from your site ranking in the search engines, you can get more traffic by purchasing ads in search results or on related websites. When purchasing advertising, the ads should only be on sites that relate to your target audience. Otherwise, you're wasting your money. You can also gain more traffic by networking with other sites that relate or complement your own site. For example, you might write a piece for a well-known blog and include a link to your site at the end.

 

Mobile Sites

Smartphones that include the iPhone are becoming a popular way for people to access the Internet on the go. In addition to your regular site, you should also design a site for mobile use. This allows you to reach a wider customer base.

10 Online Business Ideas


In today's wireless world, it's easier than ever to launch an Internet-based business. You can reach a wide national – sometimes international – client base and work from anywhere, armed with only a basic knowledge of website maintenance and a knack for communication. If you're ready to take the plunge into becoming an online entrepreneur, we've got 10 ideas to help you get off the ground.

1. Web design - Have you ever been turned off by a business’s generic-looking website layout? If you know some HTML and have a good eye for design, you can launch a service to create attractive, easy-to-use websites for small businesses. You can put your skills to good use for business owners who want to take their online presence to the next level. Build up a portfolio of work with smaller freelance jobs, then create your own website to show it off and bring in a steady stream of clients.

2. Resume/cover letter writing - It's a tough truth to swallow, but a standout resume and cover letter can make all the difference when you're applying to a job. While listing your career accomplishments might seem like an easy task, the fine art of “humble bragging” eludes some of us. Get hired to help others get hired by writing stellar CVs. Capitalize on the increasingly important social media branding bandwagon and offer to fix LinkedIn profiles as well.

3. Affiliate marketing - If you're a person that loves leaving customer reviews on sites like Amazon, stop doing it for free. Word-of-mouth advertising is still a huge lead generator for many companies, and a lot of them are willing to share a portion of their profit with persuasive individuals that will promote their products to the public. If you have a personal website with a large following, this might be easier to accomplish (PR reps are always seeking out brand advocates they can send free samples to). Smart Passive Income breaks down three types of affiliate marketing and explains which one is most profitable.
[Business Idea Generator]

4. Health/nutrition coach - When it comes to nutrition, Americans seem to have a mental block: According to the Centers for Disease Control nearly 70 percent of the adult population is overweight or obese, and many people that want to lose weight and eat better simply don't know where to start. You don't necessarily need to be a registered dietitian (RD) to offer meal plans and diet counseling to your client base, either. With the right combination of personal support and nutrition and exercise knowledge, you could be helping people get healthier through your online service.

5. eBook author - Have a ton of knowledge on a particular subject that you want to share with the public? With e-readers becoming more and more commonplace, self-publication is becoming a reality for many writers who might never get picked up by publishing companies. With the right marketing tools, you could successfully publish your own book on anything from cooking and weight loss to real estate. Inbound Pro’s advice from successful e-Book authors offers tips for writing content that sells.

6. Remote technical support - Many small businesses don't have room in their budget for a full-time IT employee, so when their systems go on the fritz, they'll usually call a computer whiz friend or family member. Eliminate their need to call in a favor and offer immediate remote technical assistance.

7. Virtual consignment store - Bargain hunters and thrift store enthusiasts can turn a nice profit reselling their vintage clothing finds. Brand yourself by setting up an independent website as your virtual storefront, but use a managed service like Google Checkout to handle transactions. High-resolution images and catchy copy for your products will make you stand out in the sea of Internet users trying to sell their used items. ICLabs put this startup idea on their list of tech industry trends for 2013.

8. Etsy shop – While you could run a clothing shop on Etsy, this platform is especially suited to crafters who can produce a steady supply of quality handmade items like crocheted blankets or unique painted glassware. Startup costs are extremely low if you purchase your materials in bulk from a craft supplier, and if you can turn orders around quickly, you’ll be making a profit in no time at all. It’s even possible to turn your store into a full-time gig.

9. Teaching online courses – You don’t need a degree in education to teach people how to do something you know inside and out. According to Fox, online course enrollment on the rise, you can help others enrich their lives by offering classes in an area you’re passionate about, like yoga or baking. Create instructional packets and videos for download from a website, or schedule real-time Skype lessons with clients.

10. App development – Mobile applications are more popular than ever, and people are willing to pay good money for ways to manage their lives from their smartphones. If you have a great idea and happen to know coding, you can run with it and create your app yourself. If you just have an idea, there are plenty of software developers looking to collaborate with people on app creation. [Road Map to an App: Creating an App for Your Business]
This story was provided by BusinessNewsDaily, a sister site to LiveScience. Follow BusinessNewsDaily on Twitter @BNDarticles. We're also on Facebook & Google+. This story originally published on BusinessNewsDaily.
Copyright 2013 LiveScience, a TechMediaNetwork company. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

18 Internet Business Ideas To Make Money Online - VibetechMedia

Starting up a business is by no means an easy task. If you want to make money online, you need to have an idea, but you also need a great marketing plan. Each of the 18 internet business ideas below are competitive niches, so make sure you go in with all guns blazing!

1. Blogging
The blogger-sphere is huge and you can capitalise on that fact. To make money from a blog you need to gain large amounts of traffic from a specific niche. You can then make money using:
  • AdSense
  • Selling banner advertisements
  • Affiliating to sites such as Amazon & eBay
  • Offer premium services or member areas
Example – TechCrunch
TechCrunch is a popular Web 2.0 blog and makes a reported $200,000 per month. Originally started by Michael Arrington, it was eventually acquired by AOL for a reported $25,000,000. There is money to be made by blogging!

2. Create an affiliate store
Affiliate stores are web stores where people purchase items on the site, but through a third party. Amazon is one of the most popular affiliate programs in the world. It’s not just Amazon that you can affiliate with; there are 1,000 affiliate programs to choose from. Expecting commissions of 5-25% is realistic.

Example – Associate-O-Matic
There are some great examples here of stores that affiliate with Amazon.

3. Train and mentor
Perhaps you have a specific skill set that you could teach. There are hundreds of skills that can be taught over the internet, especially due to the fact that services like Skype are free. You might have to offer a free service now and build a freemium model for the future in order to make some large amounts of cash.
You could:
  • Teach a language
  • Offer marketing training
  • Help improve writing skills
  • And more!
Example – Code Academy
Although it is only in the early stages Code Academy is going to be one of those online training centres that really stands out from the crowd. More than one investor has seen the potential that is has with the Academy getting over $12.5m in investment within the first 12 months, including investments from Richard Branson and Yuri Milner.

4. Sell on eBay
Selling on eBay successfully is not easy. You need to be able to able to target a niche where the profit margins are high and competition is low. If you pick the right product (particularly unbranded products) you have a chance to import items and make huge profit margins.

Example – Linda’s Stuff
There are some extremely large sellers on eBay. Take “Linda’s Stuff” as an example, with around 150,000 items online and nearly 350,000 confirmed sales.

5. Become a drop shipper
Drop shipping is fairly similar to running an affiliate store. You act as the mediator without ever touching the product. The difference between a drop shipper and affiliate is that the sale with drop shipping websites is not completely managed. You might have to set up systems to automatically make a purchase with your drop shipping company, in order for it to be sent directly to the end consumer.

Example – iPhoneStore
There was a sale confirmed on Flippa a few years ago for iPhoneStore.com. It was producing nearly $30,000 in revenue every month and sold for $90,000.

6. Paid blogging
With over 350,000,000 websites on the internet, there is a huge demand for content. If you have experience or skills relating to writing, offering a blog posting service could be for you. Lower paid projects might start at around £1 per 100 words, with quality focused projects being in the £2.50-10 per 100 words range. Sites like People Per Hour and Elance are great for picking up paid writing gigs, without actually having a website.

Example – Vibe Tech Media
Content writing services are a huge part of our work. It has made up a huge portion of our income for last few years.
73% of people prefer to get information about an organization in a collection of articles rather than in a traditional advertisement – (Source)

7. Become a virtual assistant
A virtual assistant is a great job to have if you want flexibility. You’ll be able to maintain multiple clients at once which mean you can easily fill gaps in your week or work overtime if you need to. A virtual assistant will generally charge £15-20 depending on the specifics of their job role. Expect to be assisting with tasks such as blogger outreach, product listings, research and responding to emails.

Example – HM Virtual Assistant
Check out the story of a Mother that managed to fit her work around being a parent here.

8. Start an ecommerce store
At the forefront of the internet revolution has been ecommerce stores. Nowadays you can get an easy to use, fully functional ecommerce store online for as little as £500.
Of course, how much you profit depends on your methods and effectiveness of marketing which might include:
  • Print media
  • PPC (pay-per-click)
  • SEO (search engine optimisation)
  • Networking
  • Event sponsorship
  • The list goes on…!
Example – Zappos
You might not have even heard of Zappos, an online shoe store. Well, that goes to show how big the internet really is and how big your business could be. Maybe it might even come to close to the acquisition of Zappos by Amazon for a reported $900,000,000.

9.
Offer web design
Nearly every business is now looking to build a website. In fact, even those companies that have a website are looking to make sure that theirs looks bigger and better than the competition.
You can learn the basics of coding on CodeAcademy and do specific online web design courses to build up your skill set. Sign up to freelance sites such as People Per Hour and start building up your portfolio! This portfolio might even lead you into a high paid job!

Example – City College Brighton
Many of the students from City College Brighton have gone on to be successful freelance web designers, and you could do the same!

10. Deal in domains
You’ve heard of antique dealers and even car dealers, but what about dealing in domains? Domains are internet real estate and like real estate they could be considered as an investment. Don’t just buy any domains, spread your risk with a portfolio and make sure you hold out for the highest price possible. Learning how to connect with the end consumer, rather than other domain dealers, will enable you to get the highest price possible for your domains.

Example – Domaining.com
If you are not familiar with some of the prices that domains have been sold for, then the all time list here is worth looking out. Checkout hotels.com, which went for $9,500,000! One of the highest domain sales back in 2012 was silver.com which sold for $875,000.

11. Outsource
How about setting up a business that focuses on outsourcing? Most successful service providers on the internet find that they need external help at some point. They might have a blogging client that requires logo design. They might have a guest posting service client that needs web design .
Instead of actually providing the services personally, you could outsource and take a profit margin of your choice! Make sure you learn how to outsource first!

Example – Copify.com
Copify is an example of a company that uses outsourcing. They source writers and they source clients. They connect the dots to create a business deal and take their profit margin.

12. Trade currencies
Every day, there is a huge fluctuation in FX markets. If you have a combination of technical and fundamental analytical skills and some cash flow, you can become an online currency trader.
Places like www.forexfactory.com are great for learning the basics. Remember, this is leveraged cash, so if you make the right decisions, you have a chance to profit big! At the same time, the risks can be high if you don’t have a money management strategy in place.

Example – Bill Lipschutz
Bill Lipschutz is considered to be one of the best FX investors of all time.

13. Build apps
Again, CodeAcademy will give you good grounding in coding languages. Expect to train for 12 months before being able to build apps that are going to achieve lots of sales. There are a few options when it comes to building apps…
  • Bespoke basis for clients
  • Sell based on a fixed fee (multiple licenses)
  • Charge a monthly fee
Example – Summly
Looking to hit the jackpot? Checkout this recent acquisition by Yahoo! to buyout Summly for $30,000,000…from a 17 year old!

14. Offer telemarketing
Telemarketing services are great for appointment setting as well as creating warm leads. More and more companies are looking to outsource their marketing efforts and this is where you could fit in. Telemarketers charge £15-30 per hour depending on the size and type of operation.

Example – DM Concepts
DM Concepts is a telemarketing company that has managed to achieve some fantastic statistics. The higher quality the service you offer, the more you are going to be able to charge!

15. Create videos
UK spend on online video has seen 13.5% year on year growth, and now exceeds spend on TV advertising.  (PriceWaterhouseCoopers)
Hundreds of statistics like this have meant that businesses have to produce videos. Well, they don’t have to, but if they don’t, they are going to be missing out. Video platforms are just another avenue to acquire potential consumers.
You can offer video packages from £50-5,000 and beyond. Select your target market and market to them effectively.

Example – Old Spice
If you can couple video production with the ability to be creative, you can make videos go viral. If you can do that, your £500 video is going to be worth £5,000 or even £50,000 to a client. Checkout the results from the Old Spice video campaign!

16. Manage social media profiles
Social media is an important part of any online business. The problem? Time! Most business owners simply don’t have the time to be involved with Twitter, LinkedIn, Face Book and other sites, in a pro-active way.
That is where you can help. If you can engage clients and build up attractive social media profiles, then you will be able to attract clients, which makes this a service with value.
Again, these projects are posted on freelance sites such as People Per Hour and Elance on a regular basis, so you can start building up clients straight away!
Check out these amazing statistics for LinkedIn!

Example – Clorox Bleach
If you can consistently provide companies with successful social media campaigns and improve their profiles, they will pay. Clorox Bleach had some huge success with one of their recent social media campaigns.

17. Create valuable resources
The sites that hold the most value on the web hold the most valuable content. Face Book holds information about what hundreds of millions of users. YouTube possess millions of funny, educational and controversial videos. If you can create a website that focuses on offering valuable resources, then you just might be onto a winner. Remember, you can offer the freemium model mentioned previously if there is no scope to achieve high advertising revenue.

Example – Shopify
Shopify is a great example of the freemium model. By offering some applications for free, they get exposure for their whole business. Since the company was founded in 2004, they have acquired 30,000 customers, including Pixar and the Foo Fighters. Their revolutionary “build-a-business” competitions in the past have produced over $70,000,000 in revenue for over 14,000 entrants.

18. Translate
There are over 300,000 translators in the world for a reason; they are needed. In a world where more and more companies are using outsourcing, those that speak other languages are indispensable. Whether you are negotiating deals for an import-export agent or replying to company emails, there is work out there. There are opportunities to work part time with small companies by networking on freelance sites, or to set up professional translation services using remote call centres and Skype.

Example – Cloudwords
Cloudwords is one of the many companies that is taking advantage of the $30billion that is spent worldwide on translation related products or services. The market it is there, now you just need to find your niche.

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